{"title":"HAIR","description":null,"products":[{"product_id":"18521250","title":"Loreal Paris Casting Creme Gloss Hair Color 87.5 +72Ml","description":"Let your hair color do the talking with the L'Oreal Paris Casting Creme Gloss Hair Color - 323 Dark Chocolate (87.5g+72ml). Infused with Glycolic Gloss Complex, this no-ammonia formula delivers rich, vibrant color with up to 5X more shine. It deeply conditions from root to tip, reducing dryness and breakage for smoother, silkier hair. Plus, this semi-permanent hair color provides natural-looking grey coverage that lasts up to 28 washes. \n\u003cbr\u003e \n\u003cbr\u003e\u003cb\u003eKey Features \u0026amp; Benefits:\u003c\/b\u003e \n\u003cbr\u003e\u003cb\u003e\u003c\/b\u003eInfused with Glycolic Gloss Complex that deeply conditions the hair and seals in shineOffers natural grey coverage and vibrant color that lasts up to 28 washesNo-drip cream formula ensures easy, even coverage from root to tip for salon-quality results at homeIncludes a developer, colorant, and glossing maskAvailable in a wide range of shades, specially formulated for Indian hair \n\u003cbr\u003e \n\u003cbr\u003e\u003cb\u003eKey Ingredients: \u003c\/b\u003e \n\u003cbr\u003eGlycolic Gloss Complex: Deeply nourishes the hair, boosting shine and enhancing color vibrancy \n\u003cbr\u003e \n\u003cbr\u003e\u003cb\u003eAbout the Brand:\u003c\/b\u003e \n\u003cbr\u003e\u003cb\u003e\u003c\/b\u003eL'Oreal Paris is a skincare and hair care brand founded in 1909 by Eugene Schueller. This leading cosmetic brand is committed to quality, scientific excellence, and innovation and aims to make premium-quality beauty products available to everyone. Their range of products includes hair colors, shampoos, conditioners, cleansers, makeup removers, and much more. L'Oreal Paris products are developed with proven efficacy and safety and are not tested on animals for sustainable use.","brand":"L'OREAL PARIS","offers":[{"title":"323 DARK CHOCOLATE","offer_id":42646829563975,"sku":"23229","price":564.0,"currency_code":"INR","in_stock":false},{"title":"500 MEDIUM BROWN","offer_id":42646829596743,"sku":"22694","price":540.0,"currency_code":"INR","in_stock":true},{"title":"316 BURGUNDY","offer_id":42646829629511,"sku":"21112","price":525.0,"currency_code":"INR","in_stock":true},{"title":"535 CHOCOLATE","offer_id":42646829662279,"sku":"05493","price":564.0,"currency_code":"INR","in_stock":true},{"title":"200 EBONY BLACK","offer_id":42646829695047,"sku":"21221","price":502.0,"currency_code":"INR","in_stock":false},{"title":"300 DARKEST BROWN","offer_id":42646829727815,"sku":"21260","price":540.0,"currency_code":"INR","in_stock":false},{"title":"415 ICED CHOCOLATE","offer_id":42646829760583,"sku":"23073","price":540.0,"currency_code":"INR","in_stock":true},{"title":"530 PARALINE BROWN","offer_id":42646829793351,"sku":"23074","price":540.0,"currency_code":"INR","in_stock":true},{"title":"360 BLACK CHERRY","offer_id":42646829826119,"sku":"23075","price":540.0,"currency_code":"INR","in_stock":true},{"title":"400 DARK BROWN","offer_id":42646829858887,"sku":"21113","price":540.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/18521250-1769102391955.jpg?v=1776780063"},{"product_id":"18521251","title":"Loreal Paris Casting Creme Gloss Hair Color 21G+24Ml","description":"\u003cb\u003eAbout this item_x000D_ \u003c\/b\u003e Enriched with natural ingredients_x000D_ Lasts up to 28 washes_x000D_ It is a no ammonia hair colour and leaves your hair smelling great_x000D_ Gives a natural looking colour with visible shimmering tones and glossy shine_x000D_ Collection Name: Casting Cream","brand":"L'OREAL PARIS","offers":[{"title":"500 MEDIUM BROWN","offer_id":42646833987655,"sku":"23072","price":185.0,"currency_code":"INR","in_stock":true},{"title":"316 BURGUNDY","offer_id":42646834020423,"sku":"05502","price":192.0,"currency_code":"INR","in_stock":true},{"title":"200 EBONY BLACK","offer_id":42646834053191,"sku":"05500","price":185.0,"currency_code":"INR","in_stock":true},{"title":"300 DARKEST BROWN","offer_id":42646834085959,"sku":"05501","price":185.0,"currency_code":"INR","in_stock":true},{"title":"400 DARK BROWN","offer_id":42646834118727,"sku":"05503","price":185.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/18521251-1742798935059.jpg?v=1776789913"},{"product_id":"18521252","title":"Loreal Paris Excellence Creme Triple Care Hair Color 25G+25Ml","description":"About the product Experience flawless grey coverage with this luxurious Excellence hair colour. Enriched with Pro-Keratin and protective Serum, the non-drip creme formula nourishes hair while delivering vibrant, long-lasting colour. The New Scalp Comfort Shampoo delicately cleanses the scalp to unveil rich, vibrant colour, while the French Rose Oil Nourishing Masque leaves hair feeling soft, smooth and replenished with a lustrous shine. Formulated with key ingredients like Ceramide, this triple care formula provides grey coverage in a gentle, ammonia-free way. Treat your hair to a salon-quality colour experience with this exceptional hair care system. \n\u003cbr\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003cb\u003eFeatures \u003c\/b\u003e \n\u003cbr\u003eFlawless Grey Coverage - Provides resistant grey coverage for stunning results Nourishing Formula - Enriched with nourishing ingredients to keep hair looking healthy and shiny Easy Application - Non-drip creme texture is easy to apply \n\u003cbr\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003cb\u003eHow to Use \u003c\/b\u003e \n\u003cbr\u003e1. Apply the protective colouring creme to your hair. 2. Use the new scalp comfort shampoo to delicately cleanse your scalp and unveil rich, vibrant colour. 3. Apply the French rose oil nourishing masque for soft, smooth hair with a lustrous shine.","brand":"L'OREAL PARIS","offers":[{"title":"1 BLACK","offer_id":42646834479175,"sku":"23070","price":231.0,"currency_code":"INR","in_stock":true},{"title":"3.16 BURGUNDY","offer_id":42646834511943,"sku":"21426","price":231.0,"currency_code":"INR","in_stock":true},{"title":"3 DARK BROWN","offer_id":42646834544711,"sku":"23372","price":231.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/18521252-1769358066010.jpg?v=1776812127"},{"product_id":"18521253","title":"Loreal Paris Excellence Creme Triple Care Hair Color 100G+72Ml","description":"\u003cb\u003eAbout this item \u003c\/b\u003e\n\u003cul\u003e\n \u003cli\u003ePermanent at-home hair colour with nourishing and strengthening Pro-Keratin, Complete hair colour treatment with Triple Care Colour Regime: colouring cream, shampoo and hair mask \u003c\/li\u003e\n \u003cli\u003e100% grey coverage from root to tip; Salon like results in 30 minutes \u003c\/li\u003e\n \u003cli\u003eRead instructions and patch test 48 hours before use: 1.) Use gloves and pour colouring into developer bottle and shake to mix, 2.) Apply colour and leave for recommended time, 3.) 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Why should you choose Wella Professionals Luminous Smoothening Oil? This treatment hair oil serves as a finishing step to your hair care routine and styling. Its lightweight, non-sticky texture provides instant shine to your hair without weighing it down. It breathes life into hair through nourishing oils like avocado and macadamia — the hero ingredients in this hair oil. The Wella professional treatment hair oil offers high-performance hair care that is designed to enhance the natural reflections of your hair colour, giving it a healthy shine. Along with nourishing the ends of your hair, this fragrant hair oil also helps in controlling frizzy hair and taming flyaways — making even hair with frizz salon-smooth. How to Use: Apply 1-2 pumps on your palms, warm up the product in your hands and distribute evenly throughout the mid-lengths and ends. This hair oil can be used on damp hair for smoothing or on dry hair for a beautiful shine. Why choose Wella? For over 140 years, Wella has been delivering innovations and services that enable hairdressers’ creativity. Founded in 1880 by Franz Ströher, it specializes in hair care, styling, and colorants sold to individuals as well as hairdressers. Wella Company and its products empower women and men to look, feel, and be their genuine selves.","brand":"WELLA PROFESSIONALS","offers":[{"title":"30ML","offer_id":42646848307271,"sku":"10825","price":600.0,"currency_code":"INR","in_stock":true},{"title":"100ML","offer_id":42646848340039,"sku":"10824","price":920.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591454-1743440870449.jpg?v=1776829180"},{"product_id":"17591455","title":"Wella Professionals Oil Reflections Luminous Reveal Shampoo","description":"This light Moisturising shampoo leaves the hair deeply cleansed and luminous. It's suitable for all hair types. 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Plus, the luminous components in this Wella Professionals hair mask helps to lock in shine for soft and manageable hair all day long!_x000D_ \n\u003cbr\u003e\u003cb\u003eKey Features \u0026amp; Benefits:_x000D_ \u003c\/b\u003e• Helps to nourish and smooth hair follicles_x000D_ • Makes your hair shiny and full of life_x000D_ • Protects against frizz for 72 hours_x000D_ • Ideal for unmanageable hair_x000D_ \u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003cb\u003eHow to Use:_x000D_ \u003c\/b\u003e• After shampooing and conditioning, towel dry your hair. 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Protecting hair against keratin degeneration \u0026amp; strengthening each hair fiber from within, this hair care solution penetrates from roots all the way to tip of hair._x000D_ \n\u003cbr\u003e","brand":"WELLA PROFESSIONALS","offers":[{"title":"150ML","offer_id":42646851027015,"sku":"10804","price":1120.0,"currency_code":"INR","in_stock":true},{"title":"500ML","offer_id":42646851059783,"sku":"22352","price":2080.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591458-1743440403012.jpg?v=1776810743"},{"product_id":"17591459","title":"Wella Professionals Fusion Intense Repair Shampoo","description":"Healthify your hair with the Wella Professionals Fusion Intense Repair Shampoo (250ml). Containing rich amounts of silk amino acids, this repairing shampoo helps protect your strands from breakage by strengthening your hair follicles. It gently cleanses your scalp while repairing and nourishing your hair. 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It contains active ingredients which combine to treat scalp and provide nourishment, protection and refresh your hair. Why should you choose Wella Invigo Senso Calm Sensitive Shampoo? A lightweight and mild hair shampoo, formulated to calm and soothe irritated scalps without causing damage or further irritation for sensitive scalp. It leaves hair smooth (including color treated hair) and uses lotus extract, allantoin and menthol to replenish vital hydration to irritated scalp to address itchiness and lifts away impurities. It is a fragrance-free shampoo, which leaves behind clean, fresh, healthy and invigorated results after cleansing. How to Use: Apply to wet hair and massage from scalp to tips. Wash thoroughly with mild water and gently towel dry. Use with Senso Calm Mask and Conditioner for an all round hair care treatment. Why choose Wella? For over 140 years, Wella has been delivering innovations and services that enable hairdressers’ creativity. Founded in 1880 by Franz Ströher, it specializes in hair care, styling, and colorants sold to individuals as well as hairdressers. Wella Company and its products empower women and men to look, feel, and be their genuine selves.","brand":"WELLA PROFESSIONALS","offers":[{"title":"1L","offer_id":42646853582919,"sku":"22345","price":1160.0,"currency_code":"INR","in_stock":false},{"title":"250ML","offer_id":42646853615687,"sku":"19752","price":520.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591464-1743439814026.jpg?v=1776771941"},{"product_id":"17591465","title":"Wella Professionals Invigo Clean Scalp Anti-Dandruff Shampoo 250Ml","description":"Wella AG is a major German hair care company headquartered in Darmstadt, Germany. 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An intense treatment, among cleansing shampoos Color Brilliance is formulated for color protection and maintaining colour vibrancy, it is designed for normal and fine or coloured hair. Enriched with lime caviar rich in antioxidants and vitamins it adds shine and luster to lifeless, dry colored hair. The low pH formula helps to close the cuticle after coloration which enables better colour retention and protects colour upto 7 weeks. How to Use: Apply to wet hair and massage from scalp to tips. Wash thoroughly with mild water and gently towel dry. Use with Color Brilliance Mask and Conditioner for an all round hair care treatment. Why choose Wella? For over 140 years, Wella has been delivering innovations and services that enable hairdressers’ creativity. Founded in 1880 by Franz Ströher, it specializes in hair care, styling, and colorants sold to individuals as well as hairdressers. Wella Company and its products empower women and men to look, feel, and be their genuine selves.","brand":"WELLA PROFESSIONALS","offers":[{"title":"250ML","offer_id":42646854795335,"sku":"10812","price":600.0,"currency_code":"INR","in_stock":true},{"title":"1L","offer_id":42646854828103,"sku":"22347","price":1208.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591466-1743439566509.jpg?v=1776791196"},{"product_id":"17591467","title":"Wella Professionals Invigo Color Brilliance Vibrant Color Masque","description":"Wella Professionals Invigo Color Brilliance Mask for fine to normal, colored hair is a light hair treatment with lime caviar and diamond dust, which leaves the hair in brilliant shine and intense luminosity. In addition, the hair color is protected from fading. The optimized low pH formula helps to close the cuticle after coloration, to enable a better colour retention. It is a powerful combination of ingredients such as copper, histidine, vitamin E and lime caviar to maintain colour vibrancy and protect coloured hair. Copper encapsulating molecules maintain vibrancy. Histidine and vitamin E help to control the oxidation process after coloration and to protect colour. Giving an excellent hair feel after colouration and protects color for upto 7 weeks._x000D_ For a neat, airy-light result that shines. Successor to Lifetex Color Protection Intensive Mask_x000D_ \n\u003cbr\u003e\u003cb\u003eFeatures:_x000D_ \u003c\/b\u003e• Lightweight treatment mask designed to instantly restore and enhance the radiance of your hair_x000D_ • The formula has lime caviar - rich in antioxidants and vitamins_x000D_ • With antioxidant shield technology_x000D_ • Ideal for improved hair surface and enhanced colour vibrancy_x000D_ • Enables better colour retention and protects colour upto 7 weeks_x000D_ \n\u003cbr\u003e\u003cb\u003eShelf Life:\u003c\/b\u003e 36 months_x000D_ \n\u003cbr\u003e\u003cb\u003eAbout the Range:\u003c\/b\u003e Discover the INVIGO Balance Scalp Care products from Wella professionals at Nykaa. Wella Invigo Balance deals with all scalp issues thanks to its INVIGO-Blends technology. Backed by more than 135 years of expertise, Wella Professionals creates recharging moments in salon and at home with high-performance hair care treatments for all needs. Nurture, invigorate and revitalize with specially-developed collections for colored hair, blondes, delicate hair, scalp and dry hair._x000D_ \n\u003cbr\u003e_x000D_ _x000D_","brand":"WELLA PROFESSIONALS","offers":[{"title":"500ML","offer_id":42646855024711,"sku":"15676","price":1240.0,"currency_code":"INR","in_stock":true},{"title":"150ML","offer_id":42646855057479,"sku":"16321","price":720.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591467-1743356357383.jpg?v=1776778400"},{"product_id":"17591468","title":"Wella Professionals Invigo Color Brilliance Vibrant Color Conditioner","description":"Make way for flaunt-worthy locks with the Wella Professionals Invigo Color Brilliance Conditioner For Coarse Hair (200ml). This nourishing hair conditioner offers 7-week-long color protection to keep your hair looking gorgeous and lustrous. It contains lime caviar, copper, histidine, and vitamin E that work together to protect and repair damaged strands. And the optimized low pH formula of this Wella Professionals hair conditioner delivers intense hydration while preventing oxidation damage for best results._x000D_ \n\u003cbr\u003e\u003cb\u003eKey Features \u0026amp; Benefits:_x000D_ \u003c\/b\u003e• Formulated with lime caviar, copper, histidine, and vitamin E to nourish your hair_x000D_ • Keeps hair protected from oxidation damage_x000D_ • Helps to keep hair color intact for seven weeks_x000D_ • Features low pH to provide optimum hydration to hair_x000D_ \n\u003cbr\u003e\u003cb\u003eKey Ingredients:_x000D_ \u003c\/b\u003e• Lime caviar, copper, and vitamin E: Nourish hair and make hair shiny_x000D_ \n\u003cbr\u003e\u003cb\u003eHow to Use:_x000D_ \u003c\/b\u003e• Shampoo your hair and rinse off well. Apply a small amount of conditioner to your scalp and hair strands. leaf it for 1 minute and rinse well for softer and bouncier hair._x000D_ \n\u003cbr\u003e_x000D_","brand":"WELLA PROFESSIONALS","offers":[{"title":"200ML","offer_id":42646855352391,"sku":"22357","price":680.0,"currency_code":"INR","in_stock":false},{"title":"1L","offer_id":42646855385159,"sku":"22358","price":1600.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591468-1743356276131.jpg?v=1776809467"},{"product_id":"17591469","title":"Wella Professionals Invigo Nutri-Enrich Deep Nourishing Masque","description":"Wella Professionals Invigo Nutri-Enrich Deep Nourishing Mask, is a moisturising hair mask with Nutri-Enrich-Blend. Enriched with goji berry known to be extremely rich in vitamins, minerals and peptides, it deeply replenishes and moisturises dry and stressed hair. Formulated with vitamin E to protect the hair from further damage, optimum hydration is restored courtesy of panthenol and oleic acid contained in Wella's unique Nutri-Enrich Complex. This mask offers instant, deep nourishment for; smoothness, manageability and movement._x000D_ \u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003cb\u003eFeatures:_x000D_ \u003c\/b\u003e• This nourishing hair mask is especially suitable for dry and stressed hair, as it restores the hair_x000D_ • Nourishes hair instantly. Ideal for smooth hair full of vitality_x000D_ • Oleic acid and panthenol moisturise and nourish the hair, while vitamin E protects against further stress_x000D_ • The Goji berry is extremely rich in vitamins, minerals and peptides_x000D_ \n\u003cbr\u003e\u003cb\u003eShelf Life:\u003c\/b\u003e 36 months_x000D_ \n\u003cbr\u003e\u003cb\u003eAbout the Range:\u003c\/b\u003e Discover the INVIGO Balance Scalp Care products from Wella professionals at Nykaa. Wella Invigo Balance deals with all scalp issues thanks to its INVIGO-Blends technology. Backed by more than 135 years of expertise, Wella Professionals creates recharging moments in salon and at home with high-performance hair care treatments for all needs. Nurture, invigorate and revitalize with specially-developed collections for colored hair, blondes, delicate hair, scalp and dry hair._x000D_ \n\u003cbr\u003e_x000D_ _x000D_","brand":"WELLA PROFESSIONALS","offers":[{"title":"150ML","offer_id":42646855548999,"sku":"21933","price":720.0,"currency_code":"INR","in_stock":true},{"title":"500ML","offer_id":42646855581767,"sku":"21932","price":1160.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591469-1743356130966.jpg?v=1776776158"},{"product_id":"17591470","title":"Wella Professionals Invigo Nutri-Enrich Deep Nourishing Shampoo","description":"Wella Professionals Invigo Nutri-Enrich Deep Nourishing Shampoo, is a moisturising hair shampoo with NUTRI-ENRICH-Blend. Enriched with goji berry known to be extremely rich in vitamins, minerals and peptides, it deeply replenishes and moisturises dry and stressed hair. Formulated with vitamin E to protect the hair from further damage, optimum hydration is restored courtesy of panthenol and oleic acid contained in Wella's unique Nutri-Enrich Complex. This shampoo offers instant, deep nourishment for; smoothness, manageability and movement._x000D_ \n\u003cbr\u003e\u003cb\u003eFeatures:_x000D_ \u003c\/b\u003e• Deep nourishing hair shampoo that leaves dry hair with a soft, irresistible touch_x000D_ • The formula has goji berry, silk extract and vitamin E_x000D_ • With Nutri-Enrich Complex that smooths the surface of the hair and nourishes it_x000D_ • Restores optimum hydration and prevents further damage_x000D_ • Instantly moisturises dry or stressed hair for nourished hair full of vitality_x000D_ \n\u003cbr\u003e\u003cb\u003eShelf Life: \u003c\/b\u003e36 months_x000D_ \n\u003cbr\u003e\u003cb\u003eAbout the Range:\u003c\/b\u003e Discover the INVIGO Balance Scalp Care products from Wella professionals at Nykaa. Wella Invigo Balance deals with all scalp issues thanks to its INVIGO-Blends technology. Backed by more than 135 years of expertise, Wella Professionals creates recharging moments in salon and at home with high-performance hair care treatments for all needs. Nurture, invigorate and revitalize with specially-developed collections for colored hair, blondes, delicate hair, scalp and dry hair.\n\u003cbr\u003e_x000D_ _x000D_ _x000D_","brand":"WELLA PROFESSIONALS","offers":[{"title":"250ML","offer_id":42646855745607,"sku":"10816","price":600.0,"currency_code":"INR","in_stock":true},{"title":"1L","offer_id":42646855778375,"sku":"19588","price":1208.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591470-1743356034134.jpg?v=1776773901"},{"product_id":"17591471","title":"Wella Professionals Invigo Nutri-Enrich Deep Nourishing Conditioner","description":"Opt for healthy-looking hair with the Wella Professionals Invigo Nutri Enrich Deep Nourishing Conditioner (200ml). This nourishing hair conditioner repairs and strengthens your strands, leaving them smooth and manageable. It contains goji berry extract to nourish and protect hair from damage, while oleic acid and panthenol help seal in moisture for improved hair texture. And lastly, this Wella Professionals hair conditioner features vitamin E to protect your hair against breakage._x000D_ \u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003cb\u003eKey Features \u0026amp; Benefits:_x000D_ \u003c\/b\u003e• Contains goji berry to nourish and restore hair health_x000D_ • Vitamin E and oleic acid protects hair from environmental damage_x000D_ • Panthenol helps prevent breakage and improve manageability_x000D_ • Perfect for dry and stressed hair_x000D_ \n\u003cbr\u003e\u003cb\u003eKey Ingredients:_x000D_ \u003c\/b\u003e• Goji berry, vitamin E, and panthenol: Nourish and repair damaged hair_x000D_ \n\u003cbr\u003e\u003cb\u003eHow to Use:_x000D_ \u003c\/b\u003e• Shampoo your hair and rinse off well. Apply a small amount of conditioner to your scalp and hair strands. leaf it for 1 minute and rinse well for softer and bouncier hair._x000D_ \n\u003cbr\u003e_x000D_","brand":"WELLA PROFESSIONALS","offers":[{"title":"200ML","offer_id":42646855974983,"sku":"10813","price":680.0,"currency_code":"INR","in_stock":true},{"title":"1L","offer_id":42646856007751,"sku":"22356","price":1600.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591471-1743355945789.jpg?v=1776819379"},{"product_id":"19452428","title":"Pilgrim Patua \u0026 Keratin Smoothening Hair Mask 200G","description":"p style=\"-webkit-font-smoothing: antialiased; margin-block-start: 24px; color: rgb(26, 26, 26); font-family: Inter, serif; font-size: 15px;\"\u0026gt;\u003cb\u003e\u003cspan style=\"-webkit-font-smoothing: antialiased;\"\u003eSuitable for:\u003c\/span\u003e Dry \u0026amp; Frizzy Hair\u003c\/b\u003e\u003cp style=\"-webkit-font-smoothing: antialiased; margin-block: 24px 0px; color: rgb(26, 26, 26); font-family: Inter, serif; font-size: 15px;\"\u003eA ten-minute game-changer that delivers that luxurious hair spa feeling, this Patuá and Keratin smoothening hair mask leaves your strands nourished, protected and satin-silky. Patuá oil, an Amazon haircare beauty secret rich in Omega-9, strengthens the internal structure of the hair fibre and moisturizes, delivering it lustrous, rich, and ultra-hydrated. Shine-inducing Keratin works miracles on dry, frizzy, and damaged hair. Apply after shampooing from root to tip (an extra dose of love for the hair ends!), leave in for ten minutes or so, and rinse out. The results are both instant and long-term, from immediate gleam and softness to developing strength, elasticity, and all-around silkiness. An Amazon beauty secret hair mask for shinier, healthier, bouncier hair in ten minutes!\u003c\/p\u003e","brand":"PILGRIM S","offers":[{"title":"Default Title","offer_id":42646856040519,"sku":"41045","price":471.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/19452428-1729265706471.jpg?v=1774727124"},{"product_id":"17591472","title":"Wella Professionals Invigo Volume Boost Bodyfying Shampoo","description":"Prep your hair to look good in any style with the Wella Professionals Invigo Volume Boost Bodifying Shampoo (250ml). This lightweight shampoo contains cotton extract to offer intense moisturization and help strengthen and revitalize strands. It gently cleanses your hair without weighing it down or leaving it feeling stripped. Plus, the volumizing properties of this Wella Professionals shampoo help add dimension and give your hair a beautiful boost in both texture and shine._x000D_ \n\u003cbr\u003e\u003cb\u003eKey Features \u0026amp; Benefits:_x000D_ \u003c\/b\u003e• Cottonseed extract helps nourish and condition your hair_x000D_ • Gives your hair an instant volume boost_x000D_ • Makes hair manageable, shiny, and soft_x000D_ • Lightweight formula cleanses hair without weighing down_x000D_ \n\u003cbr\u003e\u003cb\u003eKey Ingredients:_x000D_ \u003c\/b\u003e• Cottonseed extract: Nourishes and moisturizes hair_x000D_ \n\u003cbr\u003e\u003cb\u003eHow to Use:_x000D_ \u003c\/b\u003e• First, wet your hair thoroughly. Then, squeeze the required amount of shampoo on your palm and create a lather by rubbing your hands together. Next, apply the lathered shampoo on your scalp generously. Last, rinse your hair with water and follow by using a conditioner._x000D_ \n\u003cbr\u003e_x000D_ _x000D_","brand":"WELLA PROFESSIONALS","offers":[{"title":"250ML","offer_id":42646856269895,"sku":"10820","price":496.0,"currency_code":"INR","in_stock":false},{"title":"1L","offer_id":42646856302663,"sku":"22349","price":896.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591472-1743355780847.jpg?v=1776791383"},{"product_id":"17591473","title":"Wella Professionals Eimi Thermal Image Heat Protection Spray 150Ml","description":"Shield the hair during heat styling with Wella Professionals EIMI Thermal Image Heat Protection Spray._x000D_\n      \u003cdiv\u003e•\tThis professional hair spray with its two-phase formula is designed to protect the hair, while adding smoothness and natural hold._x000D_\n\u003c\/div\u003e\u003cdiv\u003e•\tPhase 1 of EIMI spray nourishes the hair and provides heat protection of up to 220?C, while phase 2 leaves hair smooth for a flawless shiny result._x000D_\n\u003c\/div\u003e\u003cdiv\u003e•\tIdeal for styling purpose._x000D_\n\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003e\n\u003cb\u003eAdditional Information:\u003c\/b\u003e A world renowned hair care professional brand, Wella Professionals has a variety of high performance salon hair care products and hair coloring products to give you beautiful, shiny and strong hair. The product range includes shampoos, conditioners, hair oils, hair treatment and styling products that suit all hair types and cater to all hair concerns._x000D_\n\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003e_x000D_\n\u003c\/div\u003e\u003cdiv\u003e_x000D_\n\u003c\/div\u003e","brand":"WELLA PROFESSIONALS","offers":[{"title":"Default Title","offer_id":42646856400967,"sku":"10808","price":561.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591473-1743355682903.jpg?v=1774727125"},{"product_id":"17591474","title":"Wella Professionals Amino Refiller For Damaged Hair 70Ml","description":"b\u0026gt;Wella Professionals Fusion Amino Refiller_x000D_\n   \u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003eAre your hair damaged and brittle? Wella Professionals Fusion Amino Refiller is an intensive treatment that will bring new life to your hair. This unique formula penetrates deep into the hair structure, strengthening it from roots to ends._x000D_\n\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003eThis is a professional hairdressing product intended for use in salons._x000D_\n\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cb\u003eBenefits_x000D_\n\u003c\/b\u003e\u003c\/div\u003e\u003cdiv\u003e•\tRestores damaged hair and protects it from breakage_x000D_\n\u003c\/div\u003e\u003cdiv\u003e•\tStrengthens the hair structure by replenishing lost proteins and amino acids_x000D_\n\u003c\/div\u003e\u003cdiv\u003e•\tPenetrates deep into the hair cortex, revitalizing and providing protection against damage and breakage_x000D_\n\u003c\/div\u003e\u003cdiv\u003e•\tProtects hair from heat styling and other external factors_x000D_\n\u003c\/div\u003e\u003cdiv\u003e•\tHair is regenerated and appears full of vitality and strength_x000D_\n\u003c\/div\u003e\u003cdiv\u003e•\tSpecifically designed for damaged hair, ideal for hair damaged by coloring, bleaching, or frequent use of heat tools_x000D_\n\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cb\u003eKey ingredients_x000D_\n\u003c\/b\u003e\u003c\/div\u003e\u003cdiv\u003e•\tSilk Amino Acids - have significant strengthening effects. They protect against breakage and damage._x000D_\n\u003c\/div\u003e\u003cdiv\u003e•\tMicronized Lipids - penetrate deep into the hair cortex, regenerating, softening, and creating a protective barrier against damage._x000D_\n\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cb\u003eHow to Use_x000D_\n\u003c\/b\u003e\u003c\/div\u003e\u003cdiv\u003e1.\tWash hair with Wella Professionals Fusion Intense Repair Shampoo and towel dry. Do not use conditioner or mask!_x000D_\n\u003c\/div\u003e\u003cdiv\u003e2.\tDivide the hair into four sections and apply the treatment, focusing on the mid-lengths and ends._x000D_\n\u003c\/div\u003e\u003cdiv\u003e3.\tAfter application, comb through the hair and leave under heat (Climazon) for 10 minutes._x000D_\n\u003c\/div\u003e\u003cdiv\u003e4.\tAfter the processing time, apply Wella Professionals Fusion Intensive Repair Mask or Wella Professionals Fusion Intense Repair Conditioner to the hair and leave for 5 minutes without heat, then comb through._x000D_\n\u003c\/div\u003e\u003cdiv\u003e5.\tFinally, rinse with water and style as desired._x000D_\n\u003c\/div\u003e\u003cdiv\u003e\u003cbr\u003e\u003c\/div\u003e\u003cdiv\u003e_x000D_\n\u003c\/div\u003e","brand":"WELLA PROFESSIONALS","offers":[{"title":"Default Title","offer_id":42646856826951,"sku":"21937","price":1440.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591474-1743355627653.jpg?v=1774727126"},{"product_id":"17591475","title":"Wella Professionals Nutricurls Waves \u0026 Curls Masque","description":"Get over your untamable curls with the Wella Professionals Nutricurls Deep Treatment Mask For Waves \u0026amp; Curls (150ml). This conditioning hair mask is formulated with wheat bran extract and jojoba oil to promote healthy-looking hair follicles. It helps decrease frizz by sealing in moisture to keep your hair looking manageable. Plus, this Wella Professionals hair mask nourishes and revitalizes your dull, lifeless locks for long-lasting softness and shine._x000D_ \n\u003cbr\u003e\u003cb\u003eKey Features \u0026amp; Benefits:_x000D_ \u003c\/b\u003e• Contains wheat bran extract and jojoba oil to nourish and condition hair_x000D_ • Helps smooth the appearance of frizzy, unmanageable hair_x000D_ • Makes your hair shiny and bouncy_x000D_ • Ideal for curly or wavy hair_x000D_ \n\u003cbr\u003e\u003cb\u003eKey Ingredients:_x000D_ \u003c\/b\u003e• Wheat bran extract and jojoba oil: Nourish and condition dull hair_x000D_ \n\u003cbr\u003e\u003cb\u003eHow to Use:_x000D_ \u003c\/b\u003e• After shampooing and conditioning, towel dry your hair. Apply the mask gently all over the hair without applying it to the scalp. leaf it to rest for 5 minutes and rinse thoroughly with water._x000D_ \n\u003cbr\u003e","brand":"WELLA PROFESSIONALS","offers":[{"title":"150ML","offer_id":42646856958023,"sku":"19755","price":1120.0,"currency_code":"INR","in_stock":true},{"title":"500ML","offer_id":42646856990791,"sku":"22354","price":1480.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591475-1743355329036.jpg?v=1776811196"},{"product_id":"17591476","title":"Wella Professionals Nutricurls Waves \u0026 Curls Shampoo","description":"Make your curls your best friend with the Wella Professionals Nutricurls Sulphate Free Shampoo For Waves (250ml). This lightweight shampoo is formulated with wheat bran extract and jojoba oil to promote healthy-looking hair follicles. It helps decrease frizz by sealing in moisture to keep your hair looking manageable. Plus, this Wella Professionals shampoo nourishes and revitalizes your dull, lifeless locks for long-lasting softness and shine._x000D_ \n\u003cbr\u003e\u003cb\u003eKey Features \u0026amp; Benefits:_x000D_ \u003c\/b\u003e• Contains wheat bran extract and jojoba oil to nourish and condition hair_x000D_ • Helps smooth the appearance of frizzy, unmanageable hair_x000D_ • Makes your hair shiny and bouncy_x000D_ • Lightweight formula ideal for curly or wavy hair_x000D_ \n\u003cbr\u003e\u003cb\u003eKey Ingredients:_x000D_ \u003c\/b\u003e• Wheat bran extract and jojoba oil: Nourish and condition dull hair_x000D_ \n\u003cbr\u003e\u003cb\u003eHow to Use:_x000D_ \u003c\/b\u003e• First, wet your hair thoroughly. Then, squeeze the required amount of shampoo on your palm and create a lather by rubbing your hands together. Next, apply the lathered shampoo on your scalp generously. Last, rinse your hair with water and follow by using a conditioner._x000D_ \n\u003cbr\u003e_x000D_ _x000D_","brand":"WELLA PROFESSIONALS","offers":[{"title":"250ML","offer_id":42646857187399,"sku":"19743","price":1000.0,"currency_code":"INR","in_stock":true},{"title":"1L","offer_id":42646857220167,"sku":"22353","price":1560.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591476-1743355044490.jpg?v=1776825911"},{"product_id":"17591479","title":"Wella Professionals Caution Creatine Straight (N) Straightening Cream \u0026 Neuttralizer Kit","description":"Wella AG is a major German hair care company headquartered in Darmstadt, Germany. Founded in 1880 by Franz Ströher, it specializes in hair care, styling and colorants sold to individuals as well as hairdressers","brand":"WELLA PROFESSIONALS","offers":[{"title":"Default Title","offer_id":42646857777223,"sku":"10802","price":440.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591479-1743354485820.jpg?v=1774727127"},{"product_id":"17591480","title":"Wella Professionals Invigo Volume Boost Crystal Mask 145Ml","description":"span\u0026gt;The Wella Professionals Invigo Volume Boost Crystal Mask enhances hair volume, with its spring force polymers and cotton extract-based formula. The Invigo Volume Mask leaves your hair looking drop-dead gorgeous along with a floral soft green musky fragrance. This soothing hair mask treats wavy, curly or straight hair. Why should you choose Wella Invigo Volume Boost Crystal Mask? An intense volumizing hair Mask for fine hair, this hair care solution helps give lightweight care for visibly uplifted volume. It leaves hair manageable, smooth, and shiny without weighing it down (including color treated hair). It uses a special formula containing cotton extracts and spring force polymers to create the most voluminous looks during blow-drying. Paired with a musky, floral fragrance, this provides a perfect solution for your hair care needs including cleansing, moisturizing and hydrating your hair everyday. How to Use: Apply to damp hair. Distribute evenly and massage gently with fingertips into hair and scalp. Leave for 5-10 minutes and rinse thoroughly. For optimal results use with Wella Volume shampoo. Why choose Wella? For over 140 years, Wella has been delivering innovations and services that enable hairdressers’ creativity. Founded in 1880 by Franz Ströher, it specializes in hair care, styling, and colorants sold to individuals as well as hairdressers. Wella Company and its products empower women and men to look, feel, and be their genuine selves.","brand":"WELLA PROFESSIONALS","offers":[{"title":"Default Title","offer_id":42646857941063,"sku":"10819","price":556.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591480-1719318441760.jpg?v=1774727128"},{"product_id":"17591481","title":"Wella Professionals Eimi Dry Me Dry Shampoo 180Ml","description":"span\u0026gt;Cleanse and refresh your hair with our EIMI Dry Me Dry shampoo that not only absorbs excess oil from your scalp but also helps in volumizing your hair and managing its texture - all with a no water, no fuss approach. Why should you choose Wella EIMI Dry Me Dry Shampoo? Our Wella Professionals EIMI Dry Me Dry Shampoo is formulated with tapioca starch that absorbs excess oil from the scalp and leaves your hair feeling clean and refreshed. It also has a volumizing effect on your hair, which increases lift and gives it an extra bounce. The tapioca starch absorbs oil and grease without leaving any residue and results in a smooth and matte hair texture that can be styled quite easily. This product is great for styling hair on the go or in-between hair washes, whether you're running out of time getting ready in the morning or looking for a quick fix before stepping out — it effectively cleanses your locks and leaves them feeling fresh, lighter, cleaner and salon ready for action. How to Use: Shake well and spray evenly on dry hair towards the roots. Leave the product in and brush through your hair. Why choose Wella? For over 140 years, Wella has been delivering innovations and services that enable hairdressers’ creativity. Founded in 1880 by Franz Ströher, it specializes in hair care, styling, and colorants sold to individuals as well as hairdressers. Wella Company and its products empower women and men to look, feel, and be their genuine selves.","brand":"WELLA PROFESSIONALS","offers":[{"title":"Default Title","offer_id":42646858137671,"sku":"21938","price":840.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591481-1719317563519.jpg?v=1774727128"},{"product_id":"17591482","title":"Wella Professionals Eimi Boost Bounce Curl Enhancing Mousse 300Ml","description":"span\u0026gt;Style your hair with well-defined curls with EIMI Boost Bounce Curl Enhancing Mousse, which not only helps set and define your curls but also provides heat protection and volume. Why choose Wella Curl Enhancing Mousse? Our curl enhancing mousse helps in defining your curls and makes styling your hair hassle-free. This mousse also helps in combating frizz and is great for holding curls for longer. Keeping your hair in place, this mousse also adds a healthy shine to your hair. Apart from defining your curls, it also provides heat protection while blow drying and ensures that the moisture is retained in your hair — preventing dryness and dehydration. Our curl enhancing cream is also great for adding volume without weighing your curly hair down, allowing you to experiment with a greater range of hairstyles. This Boost Curl Enhancing Mousse offers high-performance hair care that is designed to help you create well-defined curls without compromising on protection or nourishment. How to Use: Shake the container and apply the product evenly to damp hair. Let your hair air dry or use a diffuser to achieve creative curls. Why choose Wella? For over 140 years, Wella has been delivering innovations and services that enable hairdressers’ creativity. Founded in 1880 by Franz Ströher, it specializes in hair care, styling, and colorants sold to individuals as well as hairdressers. Wella Company and its products empower women and men to look, feel, and be their genuine selves.","brand":"WELLA PROFESSIONALS","offers":[{"title":"Default Title","offer_id":42646858334279,"sku":"21939","price":640.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591482-1719316625504.jpg?v=1774727129"},{"product_id":"17591483","title":"Wella Professionals Eimi Mistify Me Strong Fast-Drying Hairspray 300Ml","description":"span\u0026gt;Fix or work any hairstyle, giving a strong hold and a finishing touch to the hair with EIMI Strong Hold Fast Drying Hair Spray, with new captivating fragrance inspired by individuality.","brand":"WELLA PROFESSIONALS","offers":[{"title":"Default Title","offer_id":42646858465351,"sku":"10807","price":560.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17591483-1719315737891.jpg?v=1774727130"},{"product_id":"17594305","title":"Matrix Opti.Care Smooth Straight Shea Butter Shampoo","description":"Your hair straightening journey doesn’t end after the procedure. Indulge in a perfect smoothing shampoo for your post-straightening hair care. With all the essential professional hair care products and give your precious hair the much-needed care by including the Matrix Opti.Care Smooth Straight Shampoo in your hair cleansing routine.             \n\u003cbr\u003eThe smoothing shampoo is trusted and recommended by hair care experts. Why, you ask? Matrix Smooth Straight Shampoo is a professional shampoo for frizzy and unmanageable hair and is ideal for those with straightened hair. This smoothing shampoo from the house of Matrix is blessed with caring ingredients like vitamins A and E. To increase the power of this Opti.Care shampoo exponentially, the hair care pros at Matrix have infused essential fatty acids and shea butter in this top-notch hair cleansing product for superior moisturising benefits. Resultantly, the Matrix Opti.Care shampoo is highly capable of gently cleansing your precious tresses while simultaneously providing intense moisture to your smoothened or straightened hair. Regular use of this frizz-control shampoo can even help improve the manageability of your hair. So, maintain the soft, silky, and shiny hair of your dreams and take care of your chemically-treated hair easily with the Matrix Opti.Care shampoo. \n\u003cbr\u003e\u003cb\u003eBENEFITS \u003c\/b\u003e\n\u003cul\u003e\n \u003cli\u003eMatrix Opti.Care Smooth Straight Shampoo is ideal for straightened hair and helps cleanse your tresses gently yet effectively. \u003c\/li\u003e\n \u003cli\u003eThe Matrix Smooth Straight Shampoo is notable for maintaining straight hair for up to 72 washes. \u003c\/li\u003e\n \u003cli\u003eThe Matrix Smoothing Shampoo is suitable for chemically-treated hair as it nourishes and moisturises your locks with ingredients like shea butter, essential fatty acids, vitamins A and E. \u003c\/li\u003e\n \u003cli\u003eAfter straightening your hair at the salon, the Matrix Opti.Care Shampoo tames your locks and maintains the smoothness in your hair. \u003c\/li\u003e\n \u003cli\u003eThe Opti.Care smoothing shampoo for split ends also protects your hair from external aggressors and helps soften the texture. So, reconstruct your post-straightening hair care routine with Matrix Opti.Care Smooth Straight Shampoo. \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\u003cb\u003eHow To Use \u003c\/b\u003eHere’s a step-by-step guide on how to use the Matrix Opti.Care Smooth Straight Shampoo: • Step 1 – Wet your hair thoroughly before using the smoothing shampoo • Step 2 – Apply the Matrix Opti.Care Shampoo to the wet hair and form a lather using gentle massaging motions • Step 3 – Rinse your hair thoroughly till you wash off the smoothing shampoo • Step 4 – Let your hair air-dry or you can also blow dry for a perfect smooth finish • Expert Tip – While shampooing your hair, use your fingertips to gently emulsify the Matrix Opti.Care shampoo on your scalp. Lather the smoothing shampoo through mid-lengths for a minute to get strong, moisturised, and healthy-looking hair. In case, the smoothing shampoo comes into contact with eyes, rinse them with water immediately. For best results, pair the Matrix Opti.Care Smooth Straight Shampoo with the Matrix Opti.Care Conditioner, and include other nourishing products like the Matrix Opti.Care Serum, Matrix Opti.Care Masque, and Matrix Opti.Care Intense Smoothing Booster Dose in your hair care ritual. These Matrix professional hair care products help detangle your hair, soften hair texture, increase shine, and make your locks smooth and easy to manage. Build a thorough hair care routine for straightened or smoothened hair with Matrix professional shampoos and flaunt soft, straight, and smooth hair. In short, the Matrix Opti.Care range is a must-have hair care range if you have smoothened or straightened hair.","brand":"MATRIX","offers":[{"title":"200ML","offer_id":42646858858567,"sku":"21178","price":346.5,"currency_code":"INR","in_stock":true},{"title":"1L","offer_id":42646858891335,"sku":"22308","price":1271.0,"currency_code":"INR","in_stock":false},{"title":"350ML","offer_id":42646858924103,"sku":"22295","price":529.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594305-1758299175000.jpg?v=1776775453"},{"product_id":"17594306","title":"Matrix Opti.Repair Liquid Protein Professional Shampoo","description":"Matrix Insta Cure Liquid Protein Shampoo I Ditch Damage from the 1st Use* (200ml)  Power up your haircare routine with the Matrix Insta Cure Liquid Protein Shampoo I Ditch Damage from the 1st Use* (200ml). Enriched with liquid protein, it repairs damage, strengthens strands, and fights split ends while protecting against heat and breakage. Ideal for dry, heat-stressed, or fragile hair, this advanced shampoo delivers noticeable results from the very first wash when used with Insta Cure Conditioner and Porosity Spray. \n\u003cbr\u003e\u003cb\u003eKey Features \u0026amp; Benefits: \u003c\/b\u003e\n\u003cul\u003e\n \u003cli\u003eInfused with liquid protein to repair damage and strengthen each strand \u003c\/li\u003e\n \u003cli\u003eReduces split ends and protects hair from heat and breakage \u003c\/li\u003e\n \u003cli\u003eProvides visible results from the very first wash when paired with Insta Cure Conditioner and Porosity Spray \u003c\/li\u003e\n \u003cli\u003eSuitable for all hair types, especially dry, damaged, and brittle hair \u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cbr\u003e\u003cb\u003eHow to Use: \u003c\/b\u003eApply the shampoo to wet scalp, lather thoroughly, and rinse well. For best results, follow with Insta Cure Liquid Protein Professional Conditioner and Hair Serum.","brand":"MATRIX","offers":[{"title":"200ML","offer_id":42646859153479,"sku":"13686","price":374.0,"currency_code":"INR","in_stock":true},{"title":"350ML","offer_id":42646859186247,"sku":"22296","price":612.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594306-1758300225097.jpg?v=1776815423"},{"product_id":"17594307","title":"Matrix Opti.Straight Straightening Cream 125Ml","description":"\u003cp\u003eOpti Straight is Matrix's specialist in-salon permanent straightening product. Matrix hair straightening cream gives not only perfectly straight results but also conditions the hair giving a healthy, naturally shiny look. Its unique auto-control technology stops straightening the moment a natural straight look is achieved.\u003c\/p\u003e","brand":"MATRIX","offers":[{"title":"RESISTANT HAIR","offer_id":42646859382855,"sku":"06129","price":312.0,"currency_code":"INR","in_stock":true},{"title":"NORMAL HAIR","offer_id":42646859415623,"sku":"12410","price":312.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594307-1758300375676.jpg?v=1776837749"},{"product_id":"17594308","title":"Matrix Opti.Care Smooth Straight Shea Butter Serum 100Ml","description":"p\u0026gt;Opti Care Split end Serum Regular use repairs frayed tips and helps prevent future split ends. Light non-greasy formula smoothes frizz and flyaways to leave hair silky smooth with hi-gloss reflective shine Direction Use Work a small amount of product in hands and apply evenly through damp hair. Blow-dry or style as desired. Can be reapplied throughout the day for added shine and frizz control. Benefits \u0026amp; features Contain a light, non-greasy formula that won't weigh hair down. Instantly smoothes frizz and flyaways. Seals split ends and repair damage in the inner layer of the hair. Matrix Sleek Look Sealing Serum, fixes frizz at the cause. This wonder serum is concentrated to repair the hair shaft and keep split ends at bay. Matrix Sleek Look Sealing Serum leaves hair ends smooth, leaves behind a glossy shine and light control. \n\u003cp\u003e\u003c\/p\u003e \n\u003cp\u003eDiscover our No.1 professional home care range Opti.care Smooth Straight. The serum has a light, non-greasy formula that smoothes frizz and protects against split end damage to leave hair silky smooth with a reflective shine.\u003c\/p\u003eBENEFITS \n\u003cp\u003eTrusted by hairstylists for Smooth Straight hair. Protects and styles with light, nongreasy formula. Repairs frayed tips and split ends. Maintains straightened effect of hair for up to 72 washes Instrumental Test on Straightened hair: Shampoo + Conditioner + Serum \u0026amp; a monthly Opti.care Hair Treatment\u003c\/p\u003eSUGGESTED USE \n\u003cp\u003eShake well before use. Rub a small amount into hands and apply to dry\/damp hair, starting at the ends and working toward the scalp. Style as desired.\u003c\/p\u003e","brand":"MATRIX","offers":[{"title":"Default Title","offer_id":42646859579463,"sku":"21174","price":484.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594308-1720121016256.jpg?v=1774727132"},{"product_id":"17594309","title":"Matrix Opti.Repair Liquid Protein Damage Repair Spray 100Ml","description":"span\u0026gt;NO MORE DAMAGED HAIR! Introducing the brand new Matrix Opti.Repair Liquid Protein System. It is a targetted repairing system for dry, damaged hair. Infused with liquid proteins, it repairs and restores damaged hair from 1st use, visibly reduces split ends \u0026amp; targets and fills gaps in every porous hair cuticle.* *When used as a system of Opti.Repair Shampoo, Conditioner \u0026amp; Porosity Spray","brand":"MATRIX","offers":[{"title":"Default Title","offer_id":42646859710535,"sku":"06119","price":598.5,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594309-1720121143098.jpg?v=1774727132"},{"product_id":"17594310","title":"Matrix Biolage Hydrasource Plus Shampoo","description":"\u003cp\u003eAdd a dose of hydration and shine to your hair with the Biolage Hydrasource Shampoo (200ml). This moisturizing shampoo is gentle enough for even the most fragile locks yet powerful enough to remove stubborn impurities. It contains aloe plant extract to nourish and protect your hair from harmful damage, while paraben-free formula ensures that your scalp remains healthy and balanced. Prepped for greatness, this Biolage shampoo is mild but thorough, leaving your locks shiny and healthy. \u003cbr\u003e\u003cb\u003eKey Features \u0026amp; Benefits: \u003c\/b\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eContains aloe plant extract to nourish hair\u003c\/li\u003e\n\u003cli\u003eHelps lock in moisture for irritation-free scalp and hair\u003c\/li\u003e\n\u003cli\u003eGives a shiny, healthy appearance to hair\u003c\/li\u003e\n\u003cli\u003eParaben-free shampoo for safe use\u003c\/li\u003e\n\u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cb\u003eKey Ingredients: \u003c\/b\u003eAloe vera: Nourish and hydrate hair \u003cbr\u003e\u003cb\u003eHow to Use: \u003c\/b\u003eApply To Wet Hair With A Gentle Massaging Motion. Lather Well. Rinse The Hair, For Best Results, Follow Up With A Hydrasource Conditioner.\u003c\/p\u003e","brand":"MATRIX","offers":[{"title":"200ML","offer_id":42782665539655,"sku":"22310","price":436.5,"currency_code":"INR","in_stock":false},{"title":"400ML","offer_id":42646860038215,"sku":"22316","price":426.0,"currency_code":"INR","in_stock":true},{"title":"1L","offer_id":42646860070983,"sku":"22317","price":718.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594310-1758385723623.jpg?v=1778849458"},{"product_id":"17594313","title":"Matrix Biolage Advanced Fiberstrong Bamboo Shampoo","description":"p\u0026gt;Fragile hair may be prone to breakage and un-manageability. Biolage FiberStrong Shampoo was formulated to target these needs with the power of Intra-CylaneTM plus bamboo and ceramide for repairing damaged, fragile hair. When used with the FiberStrong Conditioner and Intra-CylaneTM Fortifying Cream, your hair is stronger and more conditioned. Strengthen weak, fragile hair. 12X stronger after one application*.\n\u003cp\u003e\u003c\/p\u003e\u003cspan\u003eIngredients:\u003c\/span\u003e \n\u003cp\u003eAqua \/ Water \/ Eau, Sodium Laureth Sulfate, Coco-Betaine, Sodium Lauryl Sulfate, Sodium Chloride, Glycol Distearate, Hexylene Glycol, Aminopropyl Triethoxysilane, Parfum \/ Fragrance, Acrylates Copolymer, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Alcohol Denat., Polyquaternium-30, Citric Acid, Benzyl Alcohol, Hexyl Cinnamal, Linalool, 2-Oleamido-1,3-Octadecanediol, Caprylic\/Capric Triglyceride, Benzyl Salicylate, Methylchloroisothiazolinone, Methylisothiazolinone, Bambusa Vulgaris Extract, Sodium Hydroxide\u003c\/p\u003e\u003cspan\u003eHow to use?\u003c\/span\u003e \n\u003col\u003e \n \u003cli\u003eMassage into wet hair in a massaging motion and leave on 1-3 minutes.\u003c\/li\u003e \n \u003cli\u003eRinse hair and pair with a Biolage Conditioner.\u003c\/li\u003e \n\u003c\/ol\u003e \n\u003cp\u003eFor better results, we recommend pairing the \u003cem\u003e\u003cspan\u003eFiberStrong Shampoo\u003c\/span\u003e\u003c\/em\u003e with the \u003cspan\u003e\u003cspan\u003eFiberStrong Conditioner\u003c\/span\u003e\u003c\/span\u003e and \u003cspan\u003e\u003cspan\u003eIntra-Cylane Fortifying Cream\u003c\/span\u003e\u003c\/span\u003e.\u003c\/p\u003e \n\u003cul\u003e \n\u003c\/ul\u003e","brand":"MATRIX","offers":[{"title":"200ML","offer_id":42646860791879,"sku":"06115","price":369.0,"currency_code":"INR","in_stock":true},{"title":"400ML","offer_id":42646860824647,"sku":"22322","price":627.0,"currency_code":"INR","in_stock":false},{"title":"1L","offer_id":42646860857415,"sku":"22323","price":1189.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594313-1758384361687.jpg?v=1776778503"},{"product_id":"17594314","title":"Matrix Biolage Colorlast Color Protecting Shampoo","description":"Maintain healthy hair with the Biolage Colorlast Shampoo (200ml). This color-protect shampoo is formulated with nourishing properties to strengthen and protect your hair. In addition to bee pollen, kelp, and soap bark tree extract, it contains mild cleansing agents that help remove impurities without stripping your hair of its natural oils. And not to mention, this Biolage shampoo prolongs the life of your hairstyling products by keeping color from fading over time. \n\u003cul\u003e \n\u003c\/ul\u003e  \n\u003cbr\u003e\u003cb\u003eKey Features \u0026amp; Benefits: \u003c\/b\u003eInspired by the refreshing aloe plant that never seems to dry, Biolage HydraSource Shampoo helps optimize moisture balance for healthy looking hair and prevent future breakage. \n\u003cbr\u003e\u003cb\u003eKey Ingredients: \u003c\/b\u003eFormulated with aloe leaf juice, cupuaçu butter and apricot kernel oil​​​​​​​ \n\u003cbr\u003e\u003cb\u003eHow to Use: \u003c\/b\u003eApply to wet hair with a gentle massaging motion. Lather well. Rinse the hair, for best results follow up with a Colorlast conditioner.","brand":"MATRIX","offers":[{"title":"200ML","offer_id":42646861021255,"sku":"06109","price":234.0,"currency_code":"INR","in_stock":true},{"title":"400ML","offer_id":42646861054023,"sku":"22324","price":426.0,"currency_code":"INR","in_stock":true},{"title":"1L","offer_id":42646861086791,"sku":"22325","price":656.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594314-1758199607511.jpg?v=1776781259"},{"product_id":"17594315","title":"Matrix Biolage Smoothproof Condtioner","description":"Tame unruly, frizzy hair easily! Frizzy hair is often difficult to manage in humid weather. Inspired by nature's water-resistant camellia, Matrix Biolage Smoothproof Conditioner gets rid of frizz and excess volume with state-of-the-art formulas inspired by nature. Powered by Biomatch technology, that mimics the water-resistant properties of the Camellia Flower, for frizzy hair, the conditioner provides humidity control and anti-frizz smoothness even in 97% humidity. \n\u003cp\u003e\u003c\/p\u003e  \n\u003cul\u003e\n \u003cli\u003eMatrix Biolage Smoothproof Conditioner detangles and defrizzes hair while providing static control \u003c\/li\u003e\n \u003cli\u003eThe formula works to protect hair and smoothen the cuticle \u003c\/li\u003e\n \u003cli\u003eDefends hair against humidity to keep your hair manageable and smooth \u003c\/li\u003e\n \u003cli\u003eParaben-free formula is also suitable for colour-treated hair \u003c\/li\u003e\n \u003cli\u003eIdeal for Frizzy, unruly, medium to coarse hair. \u003c\/li\u003e\n \u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003eIngredients: Aqua\/Water\/Eau, Behentrimonium Chloride, Cetearyl Alcohol, Glycerin, Amodimethicone, Potato Starch Modified, Cetyl Esters, Isopropyl Alcohol, Perfume (Fragrance), Methylparaben, Trideceth 12, Persea Gratissima (Avocado) Oil, Vitis Vinifera (Grape) Seed Oil, Chlorhexidine Dihydrochloride, Cetrimonium Chloride, Hexylcinnamal, Coumarin, Linalool, Butylphenyl Methlyproprional \n\u003cbr\u003e\u003cb\u003eTo Use: Apply Matrix biolage smoothing conditioner to damp hair. Leave for 5 - 10 minutes. Rinse thoroughly. \u003c\/b\u003e\n\u003cbr\u003e\u003cb\u003eAdditional Information: \u003c\/b\u003eA leading professional hair care and hair colour company in the United States, Matrix is a part of L'Oreal USA's Professional Products Division. Matrix offers a diverse range of hair care, colour, style, and texturing products as well as unique in-salon treatments and services that provide solutions for every hair type. The brand is committed to serving each and every community salon and empowering stylists to create positive change for their clients and the world around them.","brand":"MATRIX","offers":[{"title":"98G","offer_id":42646861414471,"sku":"19663","price":202.5,"currency_code":"INR","in_stock":false},{"title":"196G","offer_id":42646861447239,"sku":"18508","price":340.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594315-1758384160658.jpg?v=1776785920"},{"product_id":"17594316","title":"Matrix Biolage Scalppure Anti-Dandruff Conditioner","description":"Complete your at-home hair care routine with the Biolage Scalppure Conditioner (98g)! This multi-correcting hair conditioner is perfect for restoring and maintaining healthy hair. It helps to reduce breakage and improve manageability for beautiful-looking locks. Not only your hair looks shinier and more manageable after applying this Biolage hair conditioner, but it also stays protected from damage and dandruff.  \n\u003cbr\u003e\u003cb\u003eKey Features \u0026amp; Benefits: \u003c\/b\u003e\n\u003cul\u003e\n \u003cli\u003eFormulated with natural ingredients for healthy hair \u003c\/li\u003e\n \u003cli\u003eKeeps hair soft, shiny, and manageable \u003c\/li\u003e\n \u003cli\u003ePrevents dandruff and soothes scalp \u003c\/li\u003e\n \u003cli\u003eSilicone-free to ensure your hair doesn't become tangled or damaged \u003c\/li\u003e\n \u003cli\u003e\u003cbr\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003cb\u003eKey Ingredients: \u003c\/b\u003eFormulated with purifying properties of bergamot \u0026amp; Piroctone Olamine \u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003cb\u003eHow to Use: \u003c\/b\u003eUse after Biolage Advanced Scalppure Dandruff Control Shampoo. Massage onto scalp and hair from roots to ends. Rinse thoroughly.​​​​​​​","brand":"MATRIX","offers":[{"title":"98G","offer_id":42646861611079,"sku":"06130","price":287.0,"currency_code":"INR","in_stock":true},{"title":"196G","offer_id":42646861643847,"sku":"22326","price":484.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594316-1758383706958.jpg?v=1776782256"},{"product_id":"17594317","title":"Matrix Biolage Hydrasource Plus Professional Conditioner","description":"Matrix Biolage Hydrasource Conditioner deeply conditions very dry thick hair.The nourishing formula,with a botanical complex of algae,sage, lemongrass and wheat germ lipids,helps control frizz and unwanted volume.Hair is instantly soft, shiny , smooth and manageable. \n\u003col\u003e \n\u003c\/ol\u003e Give your hair allthe extra care and pampering it deserves with the world renown wheat germ extracts so your hair will feel healthy and grow stronger quickly. Presence of algae and sake provide extreme nourishment as well leave the goodness of nature's herbs behind for your hair. \n\u003cbr\u003e\u003cb\u003eIngredients: \u003c\/b\u003eAqua\/Water\/Eau, Behentrimonium Chloride, Cetearyl Alcohol, Glycerin, Amodimethicone, Potato Starch Modified, Cetyl Esters, Isopropyl Alcohol, Perfume (Fragrance), Methylparaben, Trideceth 12, Persea Gratissima (Avocado) Oil, Vitis Vinifera (Grape) Seed Oil, Chlorhexidine Dihydrochloride, Cetrimonium Chloride, Hexylcinnamal, Coumarin, Linalool, Butylphenyl Methlyproprional \n\u003cbr\u003e\u003cb\u003eHow To Use: \u003c\/b\u003eApply Matrix Biolage Hydrasource Plus Conditioner to damp hair. Leave for 5 - 10 minutes. Rinse thoroughly. Additional Information: Formulated with aloe leaf juice, cupuacu butter and apricot kernel to help envelop and smooth dry, think coarse hair.","brand":"MATRIX","offers":[{"title":"98G","offer_id":42646862037063,"sku":"06116","price":203.0,"currency_code":"INR","in_stock":true},{"title":"196G","offer_id":42646862069831,"sku":"22327","price":356.0,"currency_code":"INR","in_stock":true},{"title":"236ML","offer_id":42782603182151,"sku":"8901526659456","price":630.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594317-1758383470673.jpg?v=1778849069"},{"product_id":"17594318","title":"Matrix Biolage Colorlast Professional Conditioner","description":"p\u0026gt;\u003cspan\u003eMatrix Biolage Colorlast Conditioner |Paraben Free| Helps Maintain Color Depth, Tone \u0026amp; Shine | Anti-Fade | For Colored Hair\u003c\/span\u003e\n\u003cp\u003e\u003c\/p\u003e \n\u003cp\u003eColor treated hair often needs special care to maintain its color and luster. Cue the Biolage Colorlast Conditioner - a professional hair treatment product essential for maintaining colored hair health and repairing hair damage.\u003c\/p\u003e\u003cspan\u003eIngredients:\u003c\/span\u003e \n\u003cp\u003eAqua \/ Water \/ Eau, Cetearyl Alcohol, Behentrimonium Chloride, Glycerin, Cetyl Esters, Isopropyl Myristate, Isopropyl Alcohol, Phenoxyethanol, Parfum \/ Fragrance, Lauryl PEG\/PPG-18\/18 Methicone, Limonene, Chlorhexidine Digluconate, Dodecene, Poloxamer 407, Citric Acid, Hexyl Cinnamal, Coumarin, Linalool, Butylphenyl Methylpropional, Benzyl Alcohol, Benzophenone-4, Hydroxycitronellal, Amyl Cinnamal, Orchis Mascula Extract.\u003c\/p\u003e\u003cspan\u003eHow to use?\u003c\/span\u003e \n\u003cp\u003eApply to wet hair and leave in 1-3 minutes. Rinse thoroughly.\u003c\/p\u003e \n\u003cp\u003eIn case of contact with eyes, rinse them immediately.\u003c\/p\u003e \n\u003cp\u003eMatrix recommends that you pair the Colorlast Conditioner with\u003cspan\u003e \u003c\/span\u003e\u003cem\u003e\u003cspan\u003eColorlast Shampoo\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e \u003c\/span\u003eto help maintain your color-treated hair.\u003c\/p\u003e","brand":"MATRIX","offers":[{"title":"98G","offer_id":42646862266439,"sku":"06107","price":203.0,"currency_code":"INR","in_stock":true},{"title":"196G","offer_id":42646862299207,"sku":"22328","price":374.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594318-1720120008312.jpg?v=1776796973"},{"product_id":"17594319","title":"Matrix 20Volume Cream Developer","description":"Matrix Oxydant Cream Developer 6% 20 Vol (1000ml)Hair color developers that help achieve the amount of lift or deposit required. \n\u003cbr\u003eGive your hair the various levels of lift or deposit you require with Matrix Oxydant hair color developers. \n\u003cbr\u003eThe Matrix cream oxidant is available in three different strengths for different purposes of lightening and deposition. \n\u003cbr\u003eMatrix developer is a quality peroxide that is optimized to get the best out of Matrix SoColor, WonderBrown, Wonder Color, WonderRed, and SoRed. \n\u003cbr\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003e\u003cb\u003eBENEFITS \u003c\/b\u003e \n\u003cbr\u003e \n\u003cul\u003e \n \u003cli\u003eThis hair developer activates color Precursors as well as lightens the natural color pigments of the hair. \u003c\/li\u003e \n \u003cli\u003eAvailable in three different strengths of 20 vol (6%),30 vol (9%) and 40 vol (12%) for different levels of lift. \u003c\/li\u003e \n \u003cli\u003eThe Matrix 20 volume developer (6%) is used to lighten 1-2 levels, coloring level on level, darkening hair, and covering grey hair. \u003c\/li\u003e \n \u003cli\u003eThe 30 volume developer (9%) is used to lighten 2-3 Levels. \u003c\/li\u003e \n \u003cli\u003eThe 40 volume developer (12%) is used for lightening 3-4 Levels. \u003c\/li\u003e \n\u003c\/ul\u003e \n\u003cbr\u003e\u003cb\u003eHow to use: \u003c\/b\u003e \n\u003cbr\u003e \n\u003cul\u003e \n \u003cli\u003eChoose the volume of the developer according to your desire. \u003c\/li\u003e \n \u003cli\u003eThis will determine how light or dark your hair color will appear. \u003c\/li\u003e \n \u003cli\u003eMix with SoColor in 1.5 ratio and with WonderColor in 1:1 ratio. \u003c\/li\u003e \n \u003cli\u003eAvoid contact with eyes and rinse immediately if product comes in contact with them. \u003c\/li\u003e \n \u003cli\u003eKeep the creme developer upright and store away from heat and light. \u003c\/li\u003e \n\u003c\/ul\u003e \n\u003cbr\u003e \n\u003cbr\u003e\u003cb\u003eKEY INGREDIENTS \u003c\/b\u003e \n\u003cbr\u003e \n\u003cul\u003e \n \u003cli\u003eOne of the most active ingredients in the Matrix hair developer is the hydrogen peroxide, which helps to open your hair cuticles. \u003c\/li\u003e \n \u003cli\u003eHydrogen peroxide works in the innermost part of the hair to gives hair its color. \u003c\/li\u003e \n \u003cli\u003eHydrogen peroxide gives your hair a permanent color which does not fade and will only go away as new hair grows from the roots\/\u003c\/li\u003e \n\u003c\/ul\u003e","brand":"MATRIX","offers":[{"title":"135ML","offer_id":42646862430279,"sku":"06110","price":82.0,"currency_code":"INR","in_stock":false},{"title":"1L","offer_id":42646862463047,"sku":"22309","price":449.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594319-1776168025278.jpg?v=1776797401"},{"product_id":"17594525","title":"Matrix Opti.Repair Liquid Protein Professional Masque 490G","description":"p\u0026gt;Repair dry, damaged, and brittle hair with the Matrix Opti Repair Masque. Infused with liquid protein, the Opti Repair Masque deeply nourishes and adds strength to the hair, resulting in soft, healthy, and luscious locks. Packed with a unique formula, this hair masque for damaged hair works its magic to rebuild your hair's health from within and reveal the hair of your dreams effortlessly!\n\u003cp\u003eApart from hydrating your scalp and strands, the Opti Repair Masque also fills gaps in high-porosity hair cuticles and realigns them to prevent breakage while improving the hair’s elasticity. This hair masque also works effectively on split ends and makes the hair manageable from roots to tips. It repairs and restores damage from the first use and can be used for all hair types. This hair masque for dry hair is paraben-free, silicone-free, minimises damage for shiny, healthy hair and gives your hair the love and care it needs.\u003c\/p\u003e\n\u003cp\u003eFrom vibrant colored tresses to keratin-treated or smoothened hair, no matter your hair type or styling history, the Matrix Opti Repair Masque can fulfil all your hair needs on the go. For best results, we recommend cleansing your hair with the Opti Damage Repair Liquid Protein Shampoo before applying the Opti Repair Masque. This will help to eliminate dirt, dust, and build-up from your scalp and strands effectively. So, say goodbye to dry and damaged hair and enjoy salon-like care at home by including the Matrix Opti Repair Masque and other products from the Opti Repair range into your regular hair care routine today!\u003c\/p\u003e","brand":"MATRIX","offers":[{"title":"Default Title","offer_id":42646862725191,"sku":"22294","price":828.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594525-1720119616246.jpg?v=1774727137"},{"product_id":"17594526","title":"Matrix Opti.Care Smooth Straight Shea Butter Professional Masque 490G","description":"p\u0026gt;\u003cspan\u003eProfessional Ultra Smoothing Masque\u003c\/span\u003e\n\u003cp\u003eChemically straightened hair needs special care to maintain its smoothness and shine. The Matrix Opti Care Smooth Straight Professional Ultra Smoothing Masque is a masque for chemically treated hair that nourishes and protects your hair to give you silky, shiny, frizz-free and healthy-looking locks.Matrix Opti.Care Intense Smoothing Mask is the pro's choice for complete hair recovery. This intensive Smooth \u0026amp; Straight Hair Mask by Matrix is designed for straighter styles and hair that is exposed to excessive flat ironing. It is considered opti.care because it works really well to tame unruly, curly hair\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBENEFITS\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n \u003cli\u003eThe Matrix Masque provides intense nourishment to smoothen the texture and discipline frizz in chemically straightened hair. This deep treatment masque leaves hair soft and manageable.\u003c\/li\u003e\n \u003cli\u003eEnriched with shea butter, the Matrix hair masque intensely nourishes your hair and makes your locks smooth and frizz-free.\u003c\/li\u003e\n \u003cli\u003eThe shea butter hair masque also protects your hair against damage from heat styling tools\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eHOW TO USE\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n \u003cli\u003eStep 1 ‚ Shampoo and condition your hair using the Matrix Opti Care shampoo and conditioner\u003c\/li\u003e\n \u003cli\u003eStep 2 - Apply the Matrix Opti Care hair masque on wet hair and leave it on for three to five minutes\u003c\/li\u003e\n \u003cli\u003eStep 3 ‚ Rinse thoroughly and let your hair air dry or blow dry for a smooth finish\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eExpert Tip ‚ For damaged hair that is extremely fragile, apply the Matrix Ultra Smoothing hair mask and wrap the hair with a warm wet towel for 15 minutes.\u003c\/p\u003e\n\u003cp\u003eFor a complete soft, straight, and smooth hair care routine use the Matrix masque along with the complete range of Opti Care shampoo, conditioner and serum. These Matrix hair treatment products will detangle your hair, increase shine, and make your locks smooth and easy to manage.\u003c\/p\u003e\u003cspan\u003eIngredients:\u003c\/span\u003e\n\u003cp\u003eEnriched with vitamins A and E and essential fatty acids, shea butter helps reduce the frizz in your hair and increases its shine. This natural conditioner for hair delivers extraordinary moisturizing properties. locks in the moisture in your hair, and protects your hair against the various damaging elements of nature like sun, wind, and rain. The Matrix hair care range with shea butter also protects your hair shafts against damage from heat styling tools.\u003c\/p\u003e\n\u003cp\u003eAqua, Cetearyl Alchohol, Behentrimonium Chloride, Cyclopentasiloxane, Stearyl Alchohol, Cetyl Esters, Dimethicone, Methyl Paraben, Benzyl Salicylate, Shea Butter, Hexyl Cinnamal, Butyl Phenyl, Methyl Propional, Chlorhexidine, Dyhydrochloride, Sodium Citrate, Limonine, Silk amino acids\u003c\/p\u003e","brand":"MATRIX","offers":[{"title":"Default Title","offer_id":42646862921799,"sku":"21172","price":828.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594526-1720119410551.jpg?v=1774727137"},{"product_id":"17594527","title":"Matrix Opti.Straight Straightening Cream 625Ml","description":"p\u0026gt;\u003cspan\u003eOPTI STRAIGHT CONDITIONING STRAIGHTENING SYSTEM CREAM FOR RESISTANT HAIR - 5 APPLICATIONS\u003c\/span\u003e\n\u003cp\u003e\u003c\/p\u003e \n\u003cp\u003eOpti.Straight is Matrix‚A specialist in-salon permanent straightening product. This product gives not only perfectly straight results but also conditions the hair giving a healthy, naturally shiny look. Its unique auto-control technology stops straightening the moment a natural straight look is achieved. This ensures that the hair does not undergo any over-processing. Hence the hair's strength is not compromised.\u003c\/p\u003e \n\u003cp\u003eSay goodbye to bad odour during the treatment! Opti.Straight‚Äôs strong bridal fragrance helps neutralize the ammonia odour to give a pleasant floral experience.\u003c\/p\u003e","brand":"MATRIX","offers":[{"title":"RESISTANT HAIR","offer_id":42646863118407,"sku":"22293","price":1148.0,"currency_code":"INR","in_stock":true},{"title":"NORMAL HAIR","offer_id":42646863151175,"sku":"14069","price":1103.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594527-1720119274335.jpg?v=1776790002"},{"product_id":"17594529","title":"Matrix Biolage Scalppure Complete Solution Masque 500Ml","description":"p\u0026gt;\u003cspan\u003eMask Scalppure Complete Solution\u003c\/span\u003e\n\u003cp\u003eFormulated with a revitalizing Kola Nut \u0026amp; Mint Complex. Helps promote micro-circulation with an energizing massage that cools and refreshes the scalp. Moisturizing agents leave hair soft, shiny and manageable.\u003c\/p\u003e\n\u003cp\u003eBiolage Scalppure Complete Solution Mask, formulated with Zinc PCA + Zinc Prythione + Bergamot, is a mask with multiple uses for all types of scalp and hair. Helps reduce scalp problems: dandruff, excess oil, odor, itching, blisters and discomfort.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIngredients overview\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eAqua\/Water, Cetearyl Alcohol, Polysorbate 21, Behentrimonium Chloride, Glycerin, Starch Acetate, Amodimethicone, Cetyl Esters, Phenoxyethanol, Isopropyl Alcohol, Parfum\/Fragrance, Methylparaben, Hydroxyethylcellulose, Menthol, Propylene Glycol, Cola Nitida Seed Extract, Potato Starch Modified, Trideceth-6, Citrus Aurantium Bergamia Fruit Oil\/Bergamot Fruit Oil, Hexyl Cinnamal, Chlorhexidine Dihydrochloride, Limonene, Butylphenyl Methylpropional, Linalool, Citronellol, Cetrimonium Chloride, Geraniol, Hydroxycitronellal, Amyl Cinnamal, Benzyl Alcohol, Alpha-Isomethyl Ionone, Mentha Piperita Extract\/Peppermint Extract, Camellia Sinensis Leaf Extract, Malva Sylvestris Extract\/Mallow Extract, Sodium Hydroxide\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHow to use:\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eUse after using Biolage Scalppure Dandruff Control or Oil Control Shampoo. Apply to scalp\/hair evenly, massage gently and leave for 3-5 minutes. Then rinse. If exposed to the eye rinse immediately.\u003c\/p\u003e","brand":"MATRIX","offers":[{"title":"Default Title","offer_id":42646863216711,"sku":"19621","price":788.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0637\/3939\/6167\/files\/17594529-1720119039312.jpg?v=1774727140"}],"url":"https:\/\/shreebeauty.in\/collections\/hair.oembed?page=10","provider":"Shree Beauty","version":"1.0","type":"link"}